Rejoover is not just a brand or a product (it is both, of course).
It's also a feeling,
a lifestyle,
an ideal,
a gateway,
a portal...
rejoove
verb
to rejuvenate your mind and body / to give new energy or vigour to / to restore a youthful appearance.
(Quick, somebody tell Merriam-Webster)
And now for the best part.
What would we call you, our dear infrared investigator / blog stalker, when you join us on this journey of rejuvenation?
A rejoover.
That's right.
BRAND = PRODUCT = CUSTOMER/FOLLOWER.
We are you. You are us.
Come in, stay a while.
We're just getting started.
Holistic business something something.